Who We Are
True Capital Talk is a digital publication covering financial markets, cryptocurrency, the broader economy, and the political stories that intersect with all three. We exist to give readers a clear, useful read on what is moving in stocks, in crypto, in the macro picture, and in policy — without burying the lead in jargon and without pretending to be more certain than the facts allow.
True Capital Talk is operated and managed by TerraTrance Technologies, LLC, a limited liability company organized in the United States with a principal mailing address at 200 Broadway Blvd NE, Albuquerque, NM 87102. We are an independent publisher; we are not a registered investment adviser, a broker-dealer, a financial institution, a digital-asset exchange, or a healthcare entity, and we do not provide personalized advice of any kind.
What We Cover
Our editorial coverage is organized around four main areas, each of which has its own section on the site:
- Investing — coverage of equities, fixed income, cryptocurrency, digital assets, and other instruments that retail investors are most likely to encounter, including price-action analysis, ETF flows, and trend pieces.
- Stock — focused coverage of individual public companies, US and international equity index moves, share-price drivers, and the analyst-driven stories that move share prices in the short term.
- Economy — coverage of the macroeconomic stories that frame the rest of our coverage: inflation, central-bank policy, the labor market, GDP, the dollar, foreign exchange, and global trade.
- Politics — coverage of US federal politics, foreign policy, and the policy stories that intersect with markets and the broader economy.
Inflation Calculator
True Capital Talk also provides an Inflation Calculator — an interactive educational tool that lets readers see what a given dollar amount in one year is equivalent to in another year, based on changes in the consumer price index. The calculator runs in your browser and is free to use. It is published as a reference for general educational purposes and is not a substitute for professional financial planning.
Who We Write For
True Capital Talk is written for general US adult readers who want a working knowledge of markets and the macroeconomy without going to specialist trade press. Our typical reader holds investments — through a 401(k), an individual brokerage, a self-custodied crypto wallet, or some combination — but is not a professional trader. They follow the news enough to want context, not just headlines, and they are short on time. Most of our readership is in the United States; we are accessible internationally, but our editorial frame is US-domestic.
How We Work
Our editorial team selects the day’s stories with two questions in mind: does it actually matter to a US retail investor or news reader, and can we add something — context, plain language, the trade-off underneath the headline — that they would not get from a wire copy. We aim for clarity over cleverness, and we are explicit when we are reporting versus when we are characterizing.
Some of the content in our financial categories is sourced from established financial-news partners and republished here under licensing arrangements with attribution to the original publisher. Where this applies, we disclose the original source on the article. Editorial commentary and original reporting are produced by the in-house editorial team listed below.
Editorial Team
The following editors are responsible for the content categories indicated. True Capital Talk is staffed by an editorial team that contributes across multiple TerraTrance publications; an editor’s coverage of a topic on this site reflects their primary beat across our group of publications.
Imani Donnelly — Crypto & Fintech Editor
Imani leads our cryptocurrency and digital-asset coverage. She owns the Investing desk for crypto-related stories — Bitcoin and Ethereum coverage, layer-2 and DeFi protocols, exchange and ETF flows, token-specific analysis, and the regulatory developments that shape what’s possible. Imani is the editor responsible for keeping our crypto coverage paired with the necessary risk disclosures, and she has covered the digital-asset space across multiple market cycles.
Wesley Halverson — Markets Editor
Wesley covers US and international equity markets, with a focus on individual stock movers, earnings cycles, and the institutional positioning behind sharp single-day price moves. He writes our Stock coverage on individual public companies and contributes to broader market analysis pieces. Wesley brings a background in financial journalism and has covered earnings cycles since 2019.
Brennan Whitfield — Macro Economy Editor
Brennan covers the macroeconomic stories that frame the rest of our coverage: inflation, the Federal Reserve, the labor market, GDP growth, foreign exchange, the dollar, and global trade. He owns our Economy section, oversees the methodology behind the Inflation Calculator, and writes the pieces that touch macro themes across other sections. Brennan’s background is in economic research, and his writing emphasizes what the data is actually saying versus how it is being characterized.
Naomi Kirkland — Politics & Markets Editor
Naomi covers federal politics and the points where policy collides with markets — funding fights, regulatory rule-makings, foreign-policy decisions that move oil and the dollar, and the procedural mechanics that drive policy outcomes. She owns our Politics section and the cross-cuts between Politics and our financial coverage. Naomi has reported from Washington for the better part of a decade.
Content Sourcing and Affiliate Disclosure
True Capital Talk is supported by advertising and by partnerships with companies whose offers are featured in our newsletter and on the site. We receive financial compensation from these partners. The full Disclaimer published on the site sets out the affiliate relationships in detail. Where individual articles or sponsored placements involve an affiliate or paid relationship, that relationship is disclosed alongside the content.
Contact Us
We welcome questions, story tips, corrections, and feedback. The fastest way to reach us is by email.
Editorial and general inquiries: support@truecapitaltalk.com
Privacy and data requests: support@truecapitaltalk.com (subject line: “Privacy Request”)
Mailing address:
TerraTrance Technologies, LLC
200 Broadway Blvd NE, Albuquerque, NM 87102
Owner Information
True Capital Talk (https://truecapitaltalk.com) is wholly owned and operated by TerraTrance Technologies, LLC, a limited liability company registered in the United States with a principal mailing address at 200 Broadway Blvd NE, Albuquerque, NM 87102. TerraTrance Technologies, LLC is the data controller responsible for the collection and processing of personal information described in the Privacy Policy.